OnBrand24 Inbound Call Center Launches New Telemarketing Blog

BEVERLY, MA, Nov. 16, 2009 – OnBrand24, a full-service domestic inbound  call center providing exceptional outsourced customer service around the clock, today announced the launch of a blog that will examine new call center trends, techniques and practices.

The blog – Call Center Central – is the creation of Mark Fichera, CEO of OnBrand24, a noted call center strategist and telemarketing industry thought leader.  His first post, discussing the use of domestic and offshore call centers, went online November 12.

“The call center industry is changing rapidly,” said Fichera, “and companies need a forum focused on emerging telemarketing strategies, technologies and techniques.  That’s what Call Center Central is designed to do, while also generating a fertile exchange of ideas and industry best practices.”

For the past 20 years, OnBrand24 has provided inbound and outbound call center services for clients worldwide.  Leveraging state-of-the-art technology infrastructure investment, OnBrand24’s proven telemarketing methodology is quickly configured to the marketing and sales strategies of individual companies.  OnBrand24 clients include Fidelity, SAPPI Fine Paper, Network Health, Liberty Mutual and Virgin Health Miles. The company boasts many long-term client partnerships as a result of its 24/7 unconditional consistency, dedication and loyalty.

About OnBrand24

OnBrand24 is a full-service domestic call center that provides exceptional outsourced customer service around the clock for clients in a wide range of vertical markets. The company offers order processing, customer service, help desk support, lead generation and appointment setting services, as well as collateral fulfillment.  OnBrand24 prides itself on assuming the brand of each of its customers by mastering the products, goals and culture integral to those businesses.  OnBrand24’s experienced and dedicated agents work diligently to reflect the personality and philosophy of the companies they represent. For more information, please visit us on the Web at www.onbrand24.com.


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